I recently wrote an in-depth article for the EduGames Hub website about the new kids section of Apple’s Appstore, and what it means now for discovery. The good news is that there are more places to be featured in now, and there are lots of shiny new apps to choose from each week. The list is still curated by Apple, so nothing has changed in that sense – quality wins the game.
I also shared my experiences on the Android marketplaces: Google Play, Amazon and Nook. Brands must build up a presence on each store from scratch, so only one thing is clear – you won’t know which apps will be popular on which store until you try!