Recent featured spots in the Appstore’s kids section

Appstore features don’t come along every day, so here’s some recent exposure we’ve had in the ‘apps for under 5s section’ since the Appstore’s new kids section appeared with the release of iOS7. Frosby Picnic Camp was surprisingly popular in Italy – perhaps due to the luscious food on display in the screenshots? It also got to no.1 in Hungary, beating Mickey Mouse for a day! With all the great apps on offer, this at least proved our app icon stood out.

And on Vlad’s Bats’ 2 year anniversary, Apple asked us for promotional artwork, which they used for Halloween 2013! The app received promotion in many countries, including the USA, Canada, UK, France, Germany, Italy, many Asian countries and more.

Here are a couple of screengrabs for prosperity:

Vlad's Vampire Bats Appstore feature banner in Canada

Vlad's Vampire Bats Appstore feature banner in Canada

Frosby Picnic Camp Appstore icon feature in Italy

Frosby Picnic Camp Appstore icon feature in Italy

Frosby Picnic Camp Appstore icon feature in Hungary

Frosby Picnic Camp Appstore icon feature in Hungary

 

Inside the Appstore’s new kids section

I recently wrote an in-depth article for the EduGames Hub website about the new kids section of Apple’s Appstore, and what it means now for discovery. The good news is that there are more places to be featured in now, and there are lots of shiny new apps to choose from each week. The list is still curated by Apple, so nothing has changed in that sense – quality wins the game.

I also shared my experiences on the Android marketplaces: Google Play, Amazon and Nook. Brands must build up a presence on each store from scratch, so only one thing is clear – you won’t know which apps will be popular on which store until you try!

Click here to read the article.